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why vitamin A
Dr Des Fernandes, Founder and Scientific Director of Environ®, says: "ageing skin is a direct result of sun-induced vitamin A deficiency. Correct the deficiency and you'll have more radiant-looking skin."
Everything that defines healthy-looking, beautiful skin is a direct result of vitamin A. It is the only known molecule that helps keep the skin healthy and helps to provide anti-ageing benefits.
A vitamin A deficiency could lead to skin abnormalities such as pigmentation irregularities, sun damage, ageing, and skin cancer. The most common skin care problem in both men and women is sun-damage, and the long-term effects of sun exposure are sinister. In order for us to help combat this sun-induced vitamin-A deficiency, we must replenish vitamin a in our cells every day and for this process to be effective, we need to help restore the effects of our vitamin A receptors within the skin.
Dr Des knew that vitamin A was essential for life which is why it is the cornerstone ingredient in the Environ® skin care philosophy. It must be replaced daily for skin to appear healthier and more resilient and resulted in the creation of the world's first Vitamin Step-up System™.
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vitamin A
Vitamin A is the only scientifically known element that keeps skin healthy and combats the effects of ageing. It has been proven that sufficient vitamin A is effective at:
- Promoting the effects of the skin's natural moisturising factor and gives it a radiant glow.
- Strengthening the effects of the skin's outer layer to keep it looking firm.
- Stimulating the production of natural protein to keep skin looking healthy.
- Supporting the effects of skin's immune system and helps prevent the appearance of breakouts.
- Assisting in reducing the likelihood of the development of potential skin cancers, giving you greater peace of mind.
With these five-star benefits and Environ®’s industry leading Vitamin Step-up System™, skin can be reborn and look healthy and beautiful for a lifetime.